Last Wednesday evening I attended a Networx Marketing event on Sensory Marketing – Branding through Experiences.
The evening was held at Riverlife providing us with a beautiful backdrop of the CBD at night and some very tasty nibblies provided by Zen Catering.
The panel of speakers included:
* Adam Arndell, General Manager, 5iveSenses Experiential Pty Ltd
* Simon Kenworthy-Dell, Managing Director, Straight Edge
* Danielle Geddes, CEO, Riverlife Adventure Centre
All of which did a great job educating and entertaining us with real-life examples of how to provide your clients with experiences that will make them keep coming back.
Each and every one of the Networx events I’ve attended have been good, but this particular evening was excellent (and to make things even better, I won a prize in the business-card draw too).
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